Weekly Newsletter

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Bedding Edit | Are Home Bedding Brands Missing 87% of YouTube's True Impact?

Bedding Edit | Are Home Bedding Brands Missing 87% of YouTube's True Impact?

Plus: 🛏️ Feather duvets forecasted to soar — here's why

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | What’s Driving the Maximalist Bedding Boom in 2025?

Bedding Edit | What’s Driving the Maximalist Bedding Boom in 2025?

Uncover the bold styles and marketing moves that are reshaping home decor.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | 🟡 The Bedding Trend Everyone’s Talking About: Butter Yellow

Bedding Edit | 🟡 The Bedding Trend Everyone’s Talking About: Butter Yellow

Plus, Bedgear expands west with a focus on personalized performance bedding and retail collaboration.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | Thread Count Is a Myth—Here’s What Matters to Shoppers Now

Bedding Edit | Thread Count Is a Myth—Here’s What Matters to Shoppers Now

Plus, mattress buyers want contouring, cooling, and clarity—see what’s working.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | Is Your Bedding Brand Ready for the Interest Media Era?

Bedding Edit | Is Your Bedding Brand Ready for the Interest Media Era?

Plus, discover why TikTok Shop and Snap are reshaping bedding sales.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | Avocado’s $8.5K Mattress Is Redefining Eco-Luxury

Bedding Edit | Avocado’s $8.5K Mattress Is Redefining Eco-Luxury

Plus: Why Bedgear’s in-store personalization is a winning omnichannel move.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit | Juicy Couture Enters the Bedding Game—Here’s What Marketers Need to Know

Bedding Edit | Juicy Couture Enters the Bedding Game—Here’s What Marketers Need to Know

Plus: Target dual sleepers with tech-forward, benefit-led messaging.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit Newsletter | Don’t Put All Your Eggs in One Channel

Bedding Edit Newsletter | Don’t Put All Your Eggs in One Channel

Plus, mattress brands are going scientific—SleepHub now powers product integrations.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit Newsletter | 🧠 Outthink Last Click Attribution

Bedding Edit Newsletter | 🧠 Outthink Last Click Attribution

Plus, TOAST’s dual-sided design blends sustainability, beauty, and storytelling.\

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit Newsletter | Shoptalk in Five Headlines 🖐️

Bedding Edit Newsletter | Shoptalk in Five Headlines 🖐️

Plus... Mattress recycling is trending

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit Newsletter | 🔥 Oprah’s Favorite Mattress of 2025—Is It Worth the Hype?

Bedding Edit Newsletter | 🔥 Oprah’s Favorite Mattress of 2025—Is It Worth the Hype?

Plus... how American-made mattresses are outperforming imports

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
Bedding Edit Newsletter | 🚀 Fospha’s SXSW Masterclass Secrets—Winning Strategies Revealed

Bedding Edit Newsletter | 🚀 Fospha’s SXSW Masterclass Secrets—Winning Strategies Revealed

Plus, Eco-Friendly Bedding Market Set to Surge—Are You Prepared?

Sophie Bruxner-Randall
Sophie Bruxner-Randall